Welcome address by
Prof. Archana Shukla, Director, IIM Lucknow
Speakers
Shri Jitendra Kumar, IAS, Principal Secretary - UP Tourism, Government of Uttar Pradesh
Meenakshi Sharma, Director General (Tourism), Ministry of Tourism, Government of India,
Rajni Hasija, Director - Tourism & Marketing, IRCTC, Ministry of Railways, Govt. of India
Prof. Devashish Das Gupta, IIM Lucknow
Sunil Suresh, Chief Marketing Officer, MakeMyTrip
Jyoti Mayal, President, Travel Agents Association of India (TAAI)
Gurbaxish Singh Kohli, Vice-President, Federation of Hotel & Restaurant Association (FHRAI)
Convenor
Prof. Priyanka Sharma, IIM Lucknow
Prof. Satyabhusan Dash, IIM Lucknow
About the webinar
Over the last decades, Tourism has become one of the most dynamic and fastest-growing and emerging economic sectors in the world. The importance of the tourism sector as a driver for job creation and the promotion of local economic development, culture and products is reflected in several of the Sustainable Development Goals, particularly Goals 8, 12 and 14, which set forth tourism-specific targets. Tourism contributes to job creation both directly and indirectly, particularly for women and young people. In 2019, the sector accounted for (directly and indirectly) some 330 million jobs worldwide, equivalent to 10.3 per cent of total global employment and one in 10 jobs globally. But COVID-19 has dramatically changed this. The impact on tourism enterprises and workers, the majority being young women, is unprecedented. Timely, large-scale and, in particular, coordinated policy efforts both at international and national levels are needed in consultation with governments, employers’ and workers’ representatives to recover the rapid decline of growth of this sector. The immediate imperative is to assure the survival of tourism sector stakeholders through large-scale public support without which the sector will collapse before the virus does.
In this context, CMEE is planning to conduct an online webinar on ‘Tourism in the COVID-19 Pandemic Era: Challenges and the Way Forward'.
Registration Link:Size : 1797 kb | Language : English | Date Uploaded : 16-09-2020, 04:54 PM
IIM Lucknow Seminar Series- Economics, August 2020-January 2021 With a view to accelerate the research collaboration opportunities and visibility of area specific research IIML is hosting Seminar Series. Be a part of this exciting opportunity.
Size : 117 kb | Language : English | Date Uploaded : 05-08-2020, 06:01 PM